Talk to us to answer the most important questions about the potential of your brand:
What should your brand stand for, to realize its best future?
Should we change our name? Does our visual identity need updating?
What is the optimized brand architecture to increase sales?
How does your brand measure up vs. competitors?
How to make the right strategic brand decisions pre and post M&A?
How to make a case for investment in brand marketing?
Brand has the power to deliver Alpha, the financial edge every company seeks.
RECENT INSIGHTS
Measure brand as well as measuring NPS
by Nikhil Gharekhan, Managing Partner, Presciant Best practice for hospital system marketers is to not…
Joanna Seddon Honored with Silver Apple Award by the Marketing Club of New York
We are thrilled to share that Joanna Seddon will be honored with the Silver Apple Award, bestowed…
Kraft Heinz: A Brand Disaster
By Yitzchak Grant with Joanna Seddon The brand disaster of the Kraft Heinz merger The…